Creative Director with a strong foundation of 13 years as a Manager and Lead, specializing in brand identity, design strategy, UX/UI, and multimedia production. Proven expertise in leading high-performing teams, executing innovative creative campaigns, and crafting design solutions that enhance user experience and business growth. Passionate about storytelling, art direction, and integrating cutting-edge technology to elevate efficiency and creativity across digital and print media.
Brand & Design Strategy:
Spearheaded impactful brand identity and creative campaigns across diverse industries, overseeing 35+ designers and delivering high-quality work.
Spearheaded impactful brand identity and creative campaigns across diverse industries, overseeing 35+ designers and delivering high-quality work.
Creative Leadership:
Managed and mentored teams of up to 35 members, fostering collaboration and skill development while successfully delivering 9,000+ creative assets across multiple roles.
Managed and mentored teams of up to 35 members, fostering collaboration and skill development while successfully delivering 9,000+ creative assets across multiple roles.
Project Management:
Successfully handled 5,900+ creative projects in 9 months at Annalect, and 3,000+ creative content pieces at Turito within 2 years.
Successfully handled 5,900+ creative projects in 9 months at Annalect, and 3,000+ creative content pieces at Turito within 2 years.
Innovation & Efficiency:
Introduced UX/UI enhancements, design automation, and QA frameworks, improving accuracy from 80% to 96% at Annalect and standardizing workflow across 45-member teams at Next Education.
Introduced UX/UI enhancements, design automation, and QA frameworks, improving accuracy from 80% to 96% at Annalect and standardizing workflow across 45-member teams at Next Education.
Multimedia Production:
Led end-to-end design execution for print, digital, eBooks, presentations, and social media assets, optimizing brand consistency and user engagement.
Led end-to-end design execution for print, digital, eBooks, presentations, and social media assets, optimizing brand consistency and user engagement.
Core Skills
1. Brand Identity, Design Strategy, Creative Campaigns, Art Direction, Storytelling, UX/UI Design
2. Graphic Design, Multimedia Production, Content Creation, Team Leadership & Collaboration
3. Innovation, Process Optimization, Quality Assurance, Cross-Functional Project Management
4. Communication, Stakeholder Presentation, Market Analysis
2. Graphic Design, Multimedia Production, Content Creation, Team Leadership & Collaboration
3. Innovation, Process Optimization, Quality Assurance, Cross-Functional Project Management
4. Communication, Stakeholder Presentation, Market Analysis
Project Management Tools
Asana, Jira, Microsoft Project, Smartsheet, Excel
Creative Tools
Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD, Acrobat)
Figma, CorelDRAW, Articulate Storyline 360, PowerPoint, Canva
Figma, CorelDRAW, Articulate Storyline 360, PowerPoint, Canva